Sir Jony Ive Joins OpenAI in Groundbreaking $6.5 Billion Partnership

Fri Jul 11 2025 10:20:23 GMT+0300 (Eastern European Summer Time)
Sir Jony Ive Joins OpenAI in Groundbreaking $6.5 Billion Partnership

The former Apple designer will shift gears into the AI domain, bringing his expertise to create a new wave of technology products.


Sir Jony Ive, renowned for his role in shaping iconic Apple products, is set to lead design at OpenAI as part of a $6.5 billion acquisition of his startup, io, aiming to redefine AI-powered devices.


In a substantial development for both the technology and design industries, Sir Jony Ive, the British designer celebrated for his pivotal role in creating some of Apple's landmark devices, such as the iMac, iPhone, and iPad, has announced his partnership with OpenAI. The collaboration comes alongside the acquisition of his startup, io, in a deal valued at $6.5 billion (£4.7 billion). OpenAI's CEO, Sam Altman, expressed his enthusiasm, calling Ive the “greatest designer in the world” and emphasizing the intent to innovate a new generation of AI-powered computing devices.

Ive’s transition to OpenAI marks a significant shift toward integrating design with artificial intelligence. While AI software has made impressive strides, the corresponding hardware development has often lagged behind, with various recent projects facing consumer skepticism and criticism. Altman is optimistic about breaking this trend. “We have the opportunity here to kind of completely re-imagine what it means to use a computer,” he stated, highlighting the potential for transformative technology.

Sir Jony zealously mentioned that the world stands on the "brink of a new generation of technology," hinting that the collaboration is on the verge of producing impactful devices. He added that a prototype has captivated both him and Altman, with Altman claiming it to be “the coolest piece of technology that the world will have ever seen.”

Having dedicated 27 years to Apple, where he significantly contributed to its resurgence with groundbreaking products, Sir Jony left the company in 2019 to establish his design firm, LoveFrom. LoveFrom has reportedly worked closely with OpenAI over the past two years, leading to the formation of io. This new venture was born from the recognition that creating a new series of hardware would require an entirely different organizational structure.

While the news has sent Apple shares down by more than 2%, analysts view this partnership as potentially beneficial for OpenAI. Ben Wood, an analyst at CCS Insight, emphasized that it would be unwise to underestimate Sir Jony's impact given his history of disruptive product design. Furthermore, Wood believes that OpenAI may prefer a direct connection with consumers instead of relying on third-party devices from tech giants like Apple and Google.

As AI technology continues to evolve, companies such as Humane AI and Rabbit are attempting to develop devices tailored for this new era. However, previous endeavors, like Humane’s highly publicized AI Pin, have faced challenges regarding performance and consumer reception.

OpenAI’s entry into hardware development aligns with a growing trend among tech rivals, including Meta and Google, who are also investing heavily in next-generation products that leverage AI advancements. As this collaboration unfolds, the anticipation surrounding the innovative potential of Jony Ive and OpenAI's venture is palpable in the tech community.

MORE ON THEME

Wed, 09 Jul 2025 23:49:47 GMT

The Water Woes of Rural Communities Near Data Centers in the US

Wed, 09 Jul 2025 23:49:47 GMT
Wed, 09 Jul 2025 21:28:04 GMT

**Trump's Tariff Threat: A 50% Tax on Brazilian Goods and Demands for Bolsonaro's Legal Halt**

Wed, 09 Jul 2025 21:28:04 GMT
Wed, 09 Jul 2025 15:53:00 GMT

Trump and African Leaders to Discuss Economic Partnerships Amid Rising Tensions

Wed, 09 Jul 2025 15:53:00 GMT
Tue, 08 Jul 2025 09:40:23 GMT

Europe’s Race to Secure Rare Earth Minerals: A Plant in La Rochelle

Tue, 08 Jul 2025 09:40:23 GMT
Thu, 19 Jun 2025 12:25:41 GMT

New Zealand Freezes Funding to Cook Islands Amid Concerns Over Chinese Agreements

Thu, 19 Jun 2025 12:25:41 GMT
Thu, 19 Jun 2025 09:13:53 GMT

New Zealand Suspends Aid to Cook Islands Amid China Partnerships

Thu, 19 Jun 2025 09:13:53 GMT
Tue, 10 Jun 2025 09:03:51 GMT

Uber Accelerates Plans for Driverless Taxis in the UK

Tue, 10 Jun 2025 09:03:51 GMT
Sun, 08 Jun 2025 09:55:20 GMT

### Ukraine Enhances Drone Warfare with Innovative Sea-Based Attack System

Sun, 08 Jun 2025 09:55:20 GMT
Thu, 05 Jun 2025 21:36:12 GMT

Trump and Musk's Relationship Hits a Snag Amidst Personal Attacks

Thu, 05 Jun 2025 21:36:12 GMT
Mon, 02 Jun 2025 17:24:10 GMT

**Bill Gates Commits $200 Billion Fortune to Transform Health and Education in Africa**

Mon, 02 Jun 2025 17:24:10 GMT
Fri, 23 May 2025 13:10:31 GMT

**Trump Threatens New Tariffs on European Union and Apple Amid Stalled Trade Talks**

Fri, 23 May 2025 13:10:31 GMT
Fri, 23 May 2025 12:35:01 GMT

Trump Proposes Sharp Tariffs on EU Imports and Apple iPhones

Fri, 23 May 2025 12:35:01 GMT
Thu, 22 May 2025 11:34:50 GMT

**Jony Ive Joins OpenAI in Groundbreaking $6.5 Billion Collaboration**

Thu, 22 May 2025 11:34:50 GMT
Thu, 15 May 2025 08:02:16 GMT

India Offers to Eliminate Tariffs on U.S. Goods, Trump Claims

Thu, 15 May 2025 08:02:16 GMT
Thu, 15 May 2025 04:44:08 GMT

Innovative Funerals: How Hamilton's Funeral Home is Defying Industry Norms

Thu, 15 May 2025 04:44:08 GMT
Sun, 11 May 2025 10:42:02 GMT

Musicians Call For Stronger Copyright Protections Against AI

Sun, 11 May 2025 10:42:02 GMT
Fri, 09 May 2025 12:30:21 GMT

Pope Leo XIV Calls for Renewed Faith in First Mass as Pontiff

Fri, 09 May 2025 12:30:21 GMT
Tue, 06 May 2025 07:29:38 GMT

Trump's Tax Revolution: A Bold Shift Toward Tariffs and Economic Restructuring

Tue, 06 May 2025 07:29:38 GMT
Sun, 04 May 2025 13:48:24 GMT

Design Controversy: The Tombstone of Pope Francis Draws Critique Over Lettering

Sun, 04 May 2025 13:48:24 GMT
Sun, 04 May 2025 09:18:37 GMT

Warren Buffett Announces Retirement as Berkshire Hathaway CEO

Sun, 04 May 2025 09:18:37 GMT

Follow us

© 2024 SwissX REDD UK ltd. All Rights Reserved.