The rhythmic pulse of a lively dance track electrified the audience in Birmingham, England, as supporters eagerly anticipated the arrival of populist leader Nigel Farage. Riding onto the stage via a backhoe, the head of the anti-immigration Reform U.K. party made his entrance, rallying voters with promises of revitalizing a “broken Britain.” A steadfast ally of President Trump, Farage's campaign strategies reveal a clear influence from across the Atlantic.

In the lead-up to upcoming municipal elections and a special parliamentary election on May 1, Farage has embarked on a nationwide tour, energizing crowds in various locales such as Cornwall, Darlington, and Hull. With his characteristic charisma, he delivered jokes and pitched a tough stance on immigration, pledging to address the growing concerns around “illegal immigrants.”

Since reclaiming the leadership of Reform U.K. last year and securing his own seat in Parliament, Farage has steered the party to a remarkable resurgence in popularity. The party captured 14 percent of the vote in July, but current polls show it climbing to nearly 25 percent, positioning it to outstrip both the Conservative opposition and, in some areas, even the ruling Labour Party.

The upcoming elections represent the inaugural challenge for the Reform party to transition its polling strength into tangible political power. Analysts forecast significant gains, with the party expected to secure numerous municipal positions and potentially take the lead in a crucial special election for a parliamentary seat scheduled on the same day.